Aligned aesthetics, strategic foundations.
Intentional Brand Design + Visual Systems
My work centers on creating visual identities and brand systems that honor both essence and execution. I partner with entrepreneurs, small businesses, and organizations seeking a visual presence that reflects who they truly are—and communicates it with clarity, precision, and depth.
Whether you’re beginning with a logo or evolving into a full visual system, each offering is designed to meet you where you are while laying a strong foundation for where you’re going.
Visual Identity Design
Logos + Foundational Branding
A visual identity is more than a mark—it’s the beginning of your brand’s language. I create logos and foundational identity elements that translate your essence into a clear, recognizable visual form.
This offering is ideal if you’re launching, re-aligning, or seeking a logo that feels intentional, timeless, and rooted in strategy—not trends.
Outcome:
A visual identity that feels aligned, confident, and unmistakably yours.
Visual Systems + Brand Extensions
Full Branding Systems
Visual systems bring cohesion, clarity, and longevity to your brand. Through thoughtful structure and intentional design, I develop systems that allow your brand to show up consistently across platforms while remaining flexible and expressive.
This is where strategy meets artistry—creating a visual framework that supports growth, storytelling, and recognition over time.
Outcome:
A cohesive brand system that’s scalable, strategic, and built to last.
Crafted with intention, designed to endure.
Each service I offer is rooted in intention, clarity, and care. What you’ll find here are not just design offerings, but guided collaborations—crafted to translate vision into form and essence into structure. Alongside these services are reflections from those I’ve worked with, sharing what it feels like to be held in a process that honors both creativity and strategy.
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This work is for you if you are:
An entrepreneur, small business, or organization seeking a clear and intentional visual identity
Someone who values thoughtful process over quick fixes
Ready to invest in design that is strategic, aligned, and built to grow with you
Looking for a designer who can translate feeling into form with clarity and professionalism
Seeking consistency, trust, and guidance—not just files delivered
You may be early in your journey or ready to expand—but you care deeply about how your brand is seen and felt.
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This work may not be the right fit if you are:
Looking for the fastest or lowest-cost design option
Wanting a logo or branding based solely on trends, without deeper intention
Unclear on your vision and unwilling to explore or refine it
Expecting instant results without collaboration or trust in the process
Seeking one-off design without interest in long-term clarity or cohesion
And that’s okay—alignment matters here.
When the right partnership is present, design becomes more than visuals—it becomes structure, clarity, and a sense of belonging for your brand.
From Attunement to Architecture
The Design Process
01.
The Threshold Discovery + Alignment
Every collaboration begins at the threshold.
We start with a discovery call to ensure alignment, clarify your goals, and determine the scope of your project. This is a space for intention-setting—where we explore your vision, challenges, and what your brand is being called to become.
Outcome:
Mutual clarity, aligned expectations, and a clear path forward.
02.
The Invocation Unearthing your Brand’s Essence
Following our call, you’ll complete a brand questionnaire designed to uncover the soul of your vision.
This is where we move inward—exploring your values, story, audience, and the deeper feeling your brand is meant to evoke. Your responses become the foundation for every design decision that follows.
Outcome:
A clear, articulated brand essence rooted in meaning and strategy.
03.
This process is unhurried, intentional, and collaborative—honoring both the unseen and the tangible, so your brand can move forward with clarity and confidence.
The Conception Intuitive + Strategic Design Exploration
This phase is devoted to concept development—where intuition and strategy work together to translate insight into form. I explore visual directions, symbolism, and structure, refining the strongest concepts into cohesive design foundations.
Outcome:
Thoughtfully developed concepts aligned with your vision and goals.
04.
The Refinement Discernment + Feedback
Design is shaped through discernment.
You’ll review the refined concepts and share feedback, allowing us to clarify what resonates most deeply. Together, we refine and align the designs until they feel intentional, grounded, and unmistakably yours.
Outcome:
A refined visual direction that feels aligned and confident.
05.
The Manifestation Finalization + Integration
This is where form is sealed.
Your final designs are polished and assembled into a cohesive visual identity system—ensuring clarity, consistency, and longevity across touchpoints. You’ll receive your final assets and guidance on how to use them with intention.
Outcome:
A complete visual identity system that is aligned, strategic, and built to last.
Why We Work Together
The Devotional Approach
Why work with me? Because your brand deserves both depth and direction.
I don’t believe in design that’s purely aesthetic, or strategy that ignores intuition. My work lives at the intersection—where meaning is translated into structure, and creativity is guided by clarity.
When you work with me, you get:
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I lead with intention and care, creating space for clarity without overwhelm. You’ll always know what we’re doing, why it matters, and what comes next.
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My intuitive approach is supported by nearly two decades of experience. Every insight is grounded in strategic thinking and refined execution.
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I create visual systems—not one-off assets—so your brand feels cohesive, clear, and easy to use as your business grows.
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I listen deeply for the essence of your brand and translate it into a visual language your audience can immediately feel and understand.
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Your brand is treated with reverence and responsibility. Every decision is made to support longevity, alignment, and impact.
The result is a brand that feels true, communicates clearly, and supports you in showing up with confidence.
Working together is a collaborative, intentional process—one rooted in listening, discernment, and clarity. I guide you from the unseen essence of your brand to a fully realized visual system that feels aligned, grounded, and unmistakably yours.
Each project begins with understanding: your vision, values, and the deeper feeling your brand is meant to evoke. From there, intuition and strategy work in harmony to shape visual identities and systems that are not only beautiful, but purposeful, scalable, and built to support your growth.
This is design as devotion—where every detail is considered, every decision is intentional, and your brand is given the structure it needs to thrive.
Explore the ways we can work together
Service Framework: The Saltus Path
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The Explorer is for those standing at the threshold—vision in hand, but unsure how to give it form. This offering focuses on the essential elements of a visual identity, grounding your ideas into a logo and foundational brand system that feels intentional, clear, and aligned.
Through a guided process rooted in both intuition and strategy, we cultivate a visual presence that moves beyond generic design and into meaningful expression. This is the rite of foundation—where your brand begins to speak with confidence and coherence.
Includes:
Logo design
3 logo assets (EPS, PNG, JPG)
1-page brand guide
Foundational brand identity development
Outcome:
A professional, intentional visual identity that gives your brand clarity and direction from the start. -
The Pathfinder is for brands ready to be seen. Building upon a strong visual foundation, this offering expands your identity into the spaces where connection happens—online and in hand.
Together, we craft a visual system that feels authentic, aligned, and unmistakably yours. This rite focuses on expression: translating your essence into touchpoints that create strong first impressions and lasting recognition, without the overwhelm of managing multiple designers or inconsistent visuals.
Includes:
Logo design
3 logo assets (EPS, PNG, JPG)
Business card design
Social media graphics
Profile image
Header designs for 2 platforms
Cohesive visual brand identity system
Outcome:
A unified brand presence that communicates trust, professionalism, and clarity wherever your audience encounters you. -
The Salire is the most expansive offering—created for brands ready to fully embody their presence and grow with intention. This is a comprehensive visual system that ensures your brand shows up consistently, confidently, and powerfully across multiple touchpoints.
Every element is designed with longevity and adaptability in mind, allowing your brand to expand without losing clarity or cohesion. This rite honors both vision and execution, giving your business the structure it needs to thrive while staying deeply aligned with its essence.
Includes:
Logo design
4 logo assets (EPS, PNG, JPG, plus black & white version)
Business card design
T-shirt design (standard size)
Digital flyer design
Social media graphics
Profile images
Header designs for 3 platforms
Brochure design (client-provided content)
Outcome:
An engaging, scalable brand system that supports visibility, consistency, and growth—without fragmentation or guesswork.
Not sure where to begin?
Saltus is designed as a passage—each offering meeting you where you are. Whether you’re laying your foundation, finding your voice, or expanding your presence, we move with intention, clarity, and devotion. When you’re ready, allow me to guide you to the path that best fits your needs using the form below.
Begin the Alignment
Ready to create a brand that reflects your essence? Let’s begin with intention.
This is the beginning of a thoughtful process. Let’s translate your vision into form—guided with care, clarity, and intention. In the meantime, feel free to explore the Sacred Space or learn more about how we work together.